Publisher Offers a Low Cost Alternative for Designing Business Cards, Brochures, Flyers and Other Publications
by Avantix Learning Team | Updated February 14, 2020
Applies to: Microsoft® PowerPoint® 2010, 2013, 2016, 2019 and 365 (Windows)
Microsoft Publisher is an inexpensive program that can help business or education users create professional-looking business cards as well as publications like flyers, brochures, newsletters and posters. It is included with Microsoft Office Professional Pro Plus as well as various other installations of Microsoft Office and is often included in site licences for large organizations, school boards and higher education institutions.
What are the primary benefits of using Microsoft Publisher?
Publisher is significantly cheaper than other desktop publishing programs and is often included as part of the Microsoft Office install.
2. Easy to Use
You can get up and running pretty quickly with Publisher, particularly if you already use Word and PowerPoint. Instead of creating a flyer, report cover, or invitation in Word or PowerPoint, consider using Publisher instead.
Microsoft Publisher comes with a large assortment of templates for flyers, posters, business cards, newsletters, report covers and other types of publications and they are installed with the program. These templates are also designed to have a cohesive look across different publications.
4. Mail Merge and Email Merge Feature
Publisher integrates mail merge features so that users have the ability to generate mail merges or email publications to a variety of clients or users. Documents can be exported as HTML (Hypertext Markup Language) or PDF (Portable Document Format) files.
5. Drag and Drop
You can drag and drop photos and “building blocks” into your publication to create a more professional looking document. The Publisher library feature is a fantastic tool for storing repetitive content including pictures and text.
If you are looking for an affordable desktop publishing program and want to create business cards, post cards, flyers and newsletters, you might want to consider Microsoft Publisher. You may even already have a copy with your Microsoft Office suite.
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